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Work with me - The Yorkshire Marketing Company
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Work With Me

Beyond Social : The Bigger Picture of Marketing!

I’m often asked “What is a marketing strategy? It all sounds very complicated!


It’s super simple really – think of your Marketing Strategy as your business’s secret sauce recipe. It’s all about defining your goals, identifying your dream customers and cooking up ways to win them over.


But hey, don’t be fooled – marketing isn’t just witty Facebook Posts or pretty Instagram Reels. It’s a whole universe beyond social!


Consider social media as the sprinkles on a cupcake, whilst your brand logo, website, photography, content marketing, email campaigns, customer journey and customer retention are the fluffy sponge beneath.


All these layers together make your business irresistibly appealing!


Ready to dive deeper? Let’s go….



1:1 Power Hour

Clarity and direction in 60 minutes

Feeling stuck, frustrated and just need to talk it through with an expert?

A Power Hour is an online Zoom call designed to solve a particular challenge you’re facing right now. Whether that’s a lack of engagement, help with Mailchimp or Canva, or a fresh, expert pair of eyes on your socials / website, I can help!

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Rachelle Atkin saying hello on a Power Hour Zoom Call
Action Takers Academy - Monthly Membership

Action Takers Academy

My monthly accountability & action taking community

Running and marketing your business day in, day out can be overwhelming and lonely, especially if you’re a solopreneur.  Not any more!

I’m here to give you straight forward honest advice, support and accountability to keep you on track, plus a monthly online Marketing Masterclass to increase your skills and give you the results you need.

Get Access

Training Courses & Workshops

Digital marketing training to help you stay on top of your game

I offer a variety of training methods – from affordable self-study courses, through to bespoke 1:1 or Group Workshops (in-person or online).

All are designed specifically to help increase your visibility, attract an army of fans and generate more sales in this busy, fast moving digital world.

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YMC Digital Marketing Courses
YMC Services Marketing Strategy

Marketing Strategy

Your business’s roadmap to success

Craving a digital breakthrough for your business?

Let’s dive into my bespoke 1:1 personalised service designed to craft a marketing strategy that will boost your online presence and attract the right customers to your business. We’ll work hand-in-hand to make your business shine bright online.

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1:1 Marketing Mentor

Accelerator Growth Programme

Perfect for business owners who are ready to make a big impact on their business growth.

This is for you if your business lacks clarity and direction, your marketing activities are very time consuming and you’re not getting any traction, or you’re a new business wanting to launch with a BANG!

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Rachelle Atkin leaning on a desk with a coffee and a laptop in front of her
Love Local Social Otley

Love Local Social

Fun No-Pressure Networking

No stuffy elevator pitches here…..just good wine/beer & a good ole’ Yorkshire chin wag!

Come along to our fun social networking events brought to you by independents, for independents! Make new connections & build relationships with local business owners over a drink or two after work.

Please join us at our next event, we’d love to meet you!

See Dates

Our Promise to You

Our customers are the lifeblood of our business. So our promise to you is that:

  • We will listen to your needs
  • We will give you straight forward, honest advice
  • We will be clear about what we can & cannot do
  • We will be friendly, polite & professional
  • We will respond promptly to your enquiries & keep you informed
  • We will treat any information you share with us as confidential
YMC Our Promise

Our Process

  • Research

    We understand what you want to achieve, your goals & your target customer

  • Inspire

    Next we prepare the brief & sketch our initial ideas to discuss with you

  • Create

    Now we put pen to paper & create the solution to meet your needs

  • Engage

    Once approved we go live & engage with your target audience

  • Evaluate

    Finally, we review the stats, report them back to you & agree the next steps

What Our Fans Say…